Privacy
Privacy notice for website enquiries
Last updated 12 November 2026. This notice explains what we do with the details you send us through this website.
Who we are
ABF Commerce Group Ltd (company number 15515780), registered office Avoca Lodge, The Chase, Ashingdon, Rochford, Essex, SS4 3JE, is the controller of the personal data described here. Contact us through the contact page or at archie@abfcommerce.com.
What we collect
When you use the enquiry form we collect your name, company, business email address, the type of enquiry, your message and, if you give it, your company website. Like most websites, our hosting provider may keep standard server logs (for example IP address and time of visit) for security and fault-finding.
Why we use it and our legal basis
We use your details to read and reply to your enquiry and to assess a possible trade relationship. Our legal basis is our legitimate interest in responding to business enquiries and, where you ask us to, taking steps before entering a contract. We use your details for nothing else and never sell them.
Who receives it
Enquiries are delivered to us by email through an email delivery provider, and the website is run by a hosting provider. Both act on our instructions. Where they process data outside the UK we rely on appropriate safeguards. We may disclose personal data where the law requires.
How long we keep it
We keep an enquiry for as long as we need it to deal with your message and any resulting business relationship, and then delete it.
Cookies and analytics
This website currently uses no cookies or analytics and loads its fonts from our own server. If that changes we will update this notice and ask for your consent where the law requires it.
Your rights
You can ask us for a copy of your personal data, ask us to correct or delete it, restrict how we use it or object to our use of it. To exercise a right, contact us as above. If you are unhappy with how we handle your data, you can complain to the Information Commissioner’s Office at ico.org.uk.