About

An Essex online retailer, trading since 2024

Two founders, one trading business and a clear direction: lasting supply relationships with wholesalers, distributors and manufacturers.

Our story

Built by trading, now building supply

ABF Commerce Group Ltd was incorporated in Essex in February 2024 and is run by its two founding directors.

We built the business by trading: buying products, selling them through online marketplaces and learning from what sales data and customers told us about demand, pricing and stock. That experience has taken cumulative sales past £1 million as of October 2026.

It is also why we are changing how we buy. We want to place more of our buying through trade accounts with wholesalers and distributors, and to buy direct from manufacturers and brand owners where they are willing, on clear commercial terms.

We are a focused, hands-on retailer and buyer, and we want to work with suppliers who value that. Two directors make the decisions, so you always deal with the people who run the business.

The record so far

  • Feb 2024ABF Commerce Group Ltd is incorporated in England and Wales.
  • Oct 2026Cumulative sales pass £1 million.
  • NowDeveloping trade accounts with wholesalers and distributors, and direct relationships with manufacturers and brand owners.

How we work

Three commitments to suppliers

  1. 01

    Open about how we sell

    We tell suppliers up front that we sell through online marketplaces. That avoids surprises and lets both sides agree what works.

  2. 02

    Built for repeat business

    We look for suppliers we can buy from regularly. A good account gets easier and more valuable over time for both sides.

  3. 03

    Plain, direct communication

    You deal directly with the people who run the business, and commercial terms are written down clearly.

Everything you need to verify us is public

We are registered at Companies House and VAT registered. Our legal details sit on one page so a supplier’s accounts team can check them quickly.

See company information

Talk to us about supplying ABF Commerce Group.

Tell us about your range and the trade terms you offer. We read every enquiry from wholesalers, distributors and brands.

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